The French designer behind Zen Ethic created the brand in 1997 with a vision for developing a chic and contemporary style, after falling in love with India back in the 80s. Following his travels throughout the country he discovered the magic and extent of it's textile traditions, authenticity and spirituality. Moving forward to today the priority to reduce their ecological footprint is well under way by working with natural fibres such as organic cotton and silk, using recyclable packaging, good working conditions and fair renumeration for staff. Bravo!
Nellie & Dove love ...... the beautiful prints, colours and flattering shapes.
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